Show Planners

With information on seminars, exhibitors and the host city, show planners help readers make the most of their time at the show. Show planner supplements are published prior to each show, and readers use them as a resource before, during and after the show. Ads in show planners help drive traffic to your booth.

• Atlantic City Show Planner
• Florida Spa and Pool Association Show Planner
• Western Pool & Spa Show Planner
• International Pool | Spa | Patio Expo Planner
• IPSPE Guide

Homeowners Guide Series

Designed to help retailers and builder sell more products. This consumer guide will provide the pool owner or pool sales prospect with the information needed to turn a ho-hum backyard into a supreme retreat. Included is information on installing fire pits, grill islands, fencing and planters, along with tips for safety and easy maintenance.

Interactive Technology Report

A guide to the latest technologies and business strategies, the Internet supplement includes articles on incorporating the Web into your brick-and-mortar business, tips for making the Web work for you, plus a listing of manufacturer websites. This is an unmatched advertising opportunity for technology manufacturers and service providers.

• PSN Tech Guide

New Product Supplement

Don't miss the opportunity to get your product or service into this once-a-year must-read, showcasing all the coolest new products for the pool and spa industry. As a bonus, the 25 products that are tops in generating reader inquiries from this supplement will be named to the Readers' Choice listing in a spring issue of POOL & SPA NEWS.

The Ultimate Technical Manual

Covering filters, heaters, motors, pumps, spa packs and plaster aggregates, The Ultimate Technical Manual is used in training programs sponsored by trade associations and governments, as well as the National Swimming Pool Foundation's Certified Pool Operator training program. Advertise here and your product message will be distributed at trade shows and by pool and spa dealers across the U.S.

Industry Calendar of Events

Used throughout the industry as a planning tool, the calendar lists industry events, conventions and association meetings, as well as association addresses and phone numbers. Every ad in the calendar appears opposite a monthly calendar page. Both pages are reprinted in the corresponding month's issue of POOL & SPA NEWS at no extra charge. Bonus distribution at industry trade shows.

The Directory

The POOL & SPA NEWS Directory puts your advertising message in front of buyers—right when they're ready to purchase. The most widely used buyer's guide in the industry, this 600-page directory includes listings of manufacturers by product category, more than 3,500 brand names, more than 1,700 manufacturers, 2,000 key industry executives, pool and spa websites, 200 distributors and their branch operations, and manufacturer reps.